IIMA talk: “…successful multilingual web strategy”
Posted by Jim DeLaHunt on 31 Dec 2008 at 08:54 pm | Tagged as: meetings and conferences, multilingual, Vancouver
Right! I was supposed to announce this three weeks ago!
I’ve posted the slides from my Dec 10 presentation, “Expand your reach with a successful multilingual web strategy”. I gave this talk to the Vancouver chapter of the International Internet Marketing Association (IIMA)’s monthly meeting.
IIMA’s meeting was a marvelous event. This is a knowledgeable crowd. Several in the audience were in some kind of multilingual or multinational business, which made for really good questions. Others were people I’d met as a panelist at September’s Internet Marketing Conference. (Not surprising, because IIMA co-sponsored IMC Vancouver.) It was good to see Jon Husband (the “wirearchy” guy), for example. I made several good contacts there, as at IMC.
As an engineer, I’m a bit surprised at how good the contacts are that I make at events with “Marketing” in the title. A bit threatening to my engineer cred, perhaps.
I had funny double-take the week before the talk. I keep my eyes peeled for international and multilingual internet happenings in Vancouver. So I was delighted to find, on my morning read, a TechVibes event listing for the week of December 8th – 15th which promised a talk Wednesday night on “Expand Your Reach With A Successful Multi-Lingual Web Strategy”at the YWCA, but didn’t mention the speaker. Fascinating! I instantly leapt for my calendar, to see if I was free to attend this multilingual internet happening — only to find that I was busy that evening, being the speaker for that very event! Oops, how embarrassing, I didn’t recognise my own title!
It would have been even worse if I canceled my talk in order to attend to the one in TechVibes, I suppose.
Many thanks to my gracious hosts at IIMA Vancouver: Jeff Conatser of Memlink, and especially Ean Jackson of Analytics Marketing, who was my IIMA liaison for the talk.